The newest addition to the Gucci Bloom bouquet is a lighter, more luminous interpretation of the original scent that gently encourages women become the truest version of themselves. The fragrance is characterized by a trio of Jasmine Bud extract, Tuberose and Rangoon Creeper. Further enriching the scent, a honeyed sweetness and green citrus facet is captured through the addition of Neroli accord—its delicate freshness and ethereal radiance embody the glowing twist on Bloom’s white floral signature.
Packaging: the scent is presented in a frosted and luminous square-shaped pale pink glass bottle decorated with the Toile de Jouy Herbarium House print of leaves, cherry branches and flowers, and framed in black. The emblematic outer packaging is covered in the same pattern and color palette.
50ml
Gucci upholds the highest international standards of social and environmental responsibility across all its operations. From selecting and tracing raw materials to designing and crafting our products, we prioritize a "circular" approach that maintains our longstanding commitment to unparalleled quality and durability.
Through ongoing innovation and optimization of our production processes, we strive to minimize the environmental footprint of our business and the entire supply chain. Our approach involves transforming our sourcing strategy by investing in regenerative agriculture projects for the production of the raw materials used in our collections. To compensate for any remaining emissions from our direct operations and the entire supply chain, we collaborate with different partners, investing in projects focused on conserving nature and restoring biodiversity.
