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online exclusive THE NEW COLLECTION
GUCCI DIY

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Introducing Gucci’s new DIY collection, customizable letter appliqués give an exclusive form of self-expression and revolutionize the House’s range of distinctive accessories

GUCCI DIY

DIY women's Ace sneaker

PERSONALIZE Women's ACE

The Design

The Ace sneaker can now be individually constructed with two initial patches in a mix of colors and fabrics.

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Gucci

DIY

Customizable letter appliqués give an exclusive form of self-expression and revolutionize the House’s range.

PERSONALIZE Women's ACE
A model wearing DIY Ophidia GG Supreme large tote

ready-to-wear

Look no.200

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Shirts

Relaxed silhouttes in colorful prints are a mainstay in Gucci's ready-to-wear collections. 

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Pants & Shorts

Wide-leg pajama pants get reinterpreted as daywear essentials. 

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Pumps

The emblematic G is revisited in a resplendent geometric detail, decorated with sparkling crystals.

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Pre-Fall 2018

Shirts

The Flora print has undergone several reinventions and remains a source of inspiration for the Pre-Fall 2018 collection.

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Pre-Fall 2018

Pants & Shorts

The Flora print first made its appearance in the 60s when a silk scarf was commissioned for Princess Grace of Monaco. 

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Pre-Fall 2018

Pumps

A journey through different decades in costume history, the Pre-Fall 2018 shoe collection brings back a high-tongued buckled shape. 

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Gucci Garden
Inside the historic Palazzo della Mercanzia, which housed the Gucci Museo.
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First used in the 1970s, the GG logo was an evolution of the original Gucci rhombi design from the 1930s, and from then it's been an established symbol of Gucci's heritage

GUCCI DIY

Ophidia soft GG Supreme large tote

personalize
your tote

The Design

Retro-inspired letters mix with House codes including the Web stripe and GG motif.

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GUCCI DIY

Totes

Two rounded initials can be selected in a mix of colors and materials and applied on the Ophidia tote to create a personalized design.

personalize
your tote

Stories

In Arles for the Cruise 2019 Show

DISCOVERING THE CITY

Guests of Cruise 2019

SEE WHO ATTENDED

On the Runway: Cruise 2019

ALL THE MEN'S AND WOMEN'S LOOKS

The Cruise 2019 Fashion Show

LIVE ON THE RUNWAY IN ARLES, FRANCE

Gucci Tailoring at the Chippy

FISH AND CHIPS WITH HARRY STYLES
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