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the new personalizable collection GUCCI DIY

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Personalize cardigans and knits with a woven initial in diverse colors

Gucci DIY Knitwear

GUCCI DIY

The Design

Gucci DIY introduces a collection of essential ready-to-wear pieces decorated with customizable letters.

personalize
your knitwear
Cruise 2019

Sunglasses

Bold accessories continue to be an intrinsic part of the Gucci narrative.

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Cruise 2019

Gucci DIY

New to Gucci DIY, cardigans and knits for men and women which can be personalized with a wool intarsia initial in diverse colors. 

personalize
your knitwear
Cruise 2019

Sandals

An exploration of the idea of hybridization, the Cruise 2019 introduces a sneaker-sandal inspired by the hiking world.

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Party In A Cemetery
Lana Del Rey and Jared Leto, the faces of the new Gucci Guilty campaign, attended a party in LA’s Hollywood Forever cemetery together with Alessandro Michele and Courtney Love.
GUCCI

DIY

Two rounded initials can be selected in a mix of colors and materials and applied on the Ophidia tote to create a personalized design.

personalize
your tote

Stories

Rave in a Cemetery

Gucci Bloom Nettare Di Fiori

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