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Gucci Lido

Daisy Edgar-Jones, Aliocha Schneider and David Jonsson star in the new campaign that captures the essence of an Italian summer.

Women

Summer Styles
Shop the new collection

Men

Summer Styles
Shop the new collection

Curated by the House

Ad Campaigns

A Living Tableau

Friends gather for a seaside holiday, drawn together by a shared desire for escape and the quiet thrill of discovery, wearing pieces defined by lightness and leisure.

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Gucci Services

Book an Appointment

Enjoy priority access to the boutique of your choice at the time and date that suits you. Our Client Advisors will guide you through a selection of pieces, helping you find unforgettable gifts.

Packaging & Gifting

Add a distinctive touch to your purchase with our exclusive festive packaging, perfect for elevating any gift.