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Con imágenes y vídeos tomados por Glen Luchford en Los Ángeles, la nueva campaña publicitaria hace referencia al imaginario de la campaña Otoño Invierno 2015, la primera del Director Creativo Alessandro Michele, para reflejar algo que nunca acabó.
 En el Estado dorado de EE. UU., California, vemos a un ecléctico grupo de amigos en distintas ubicaciones de Los Ángeles, sobre la arena de la playa y con vistas al brillante paisaje urbano, relajándose junto a la piscina y en carreteras desérticas.
Su destino es un autocine en el que se proyecta "Ouverture of something that never ended", la miniserie de siete capítulos dirigida por Gus Van Sant y Alessandro Michele con la que se presentó la nueva colección en noviembre de 2020, para cerrar así el círculo con esta película dentro de una película.
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La nueva campaña de Gucci, Ouverture of Something that Never Ended, está ambientada en la cuna de la cinematografía más popular, Los Ángeles.Ouverture Of Something That Never Ended
 

The new campaign for Gucci Ouverture Of Something That Never Ended is set in the hotbed of contemporary mainstream cinematography, Los Angeles.Ouverture Of Something That Never Ended
The new campaign for Gucci Ouverture Of Something That Never Ended is set in the hotbed of contemporary mainstream cinematography, Los Angeles.Ouverture Of Something That Never Ended
《无边序曲》广告形象大片引领观者来到孵化当代电影摄影艺术的温床、好莱坞的起源地洛杉矶。《无边序曲》
La nuova campagna di Gucci Ouverture Of Something That Never Ended è ambientata nel cuore della cinematografia contemporanea: Los Angeles.Ouverture Of Something That Never Ended
La nuova campagna di Gucci Ouverture Of Something That Never Ended è ambientata nel cuore della cinematografia contemporanea: Los Angeles.Ouverture Of Something That Never Ended
La nuova campagna di Gucci Ouverture Of Something That Never Ended è ambientata nel cuore della cinematografia contemporanea: Los Angeles.Ouverture Of Something That Never Ended

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