Uncovering ever-surprising ways that the House’s codes can be reimagined, the Creative Director presents the new Gucci Pet Collection.

Inspired by an underlying vision of individuality, even when it comes to pets, Alessandro Michele envisions a campaign of pet portraits captured through the dream-like patina of Max Siedentopf’s photographic lens. From the sweet to the tough, the perky to the grumpy, the unique mixes of ready-to-wear, accessories, and décor objects from the new Gucci Pet Collection amplify the personalities of each dog and cat. 

Creative Director: Alessandro Michele
Art Director and Photographer: Max Siedentopf