Introducing Gucci Primavera
Shop men's looks and latest styles from Demna's first fashion show for Gucci, a collection shaped by new expressions of silhouettes and textures.
Gucci Primavera
- Cotton silk shirt with embroideryA$2,860
- Cotton blend denim pantsA$1,640
- Men's slip-on sneakerA$1,340
- Flatpack large belt bagA$2,480
- Sold out onlineCotton viscose jacket with python effectA$3,760
- Sold out onlineMen's Cupertino loaferA$1,470
- Gucci Essence Classic medium duffle bagA$4,170
- GG Marmont magnetic cord necklaceA$515
- Stretch jersey T-shirtA$875
- Cut GG Marmont beltA$980
- Gucci Tag medium backpackA$3,280
- Men's Cupertino loaferA$1,520
- Grainy laminated bull leather jacketA$14,050
- Printed cotton jersey T-shirtA$1,570
- Washed cotton denim pantsA$1,750
- Flatpack large belt bagA$2,180
- Men's loafer with WebA$1,690
- Leather biker jacket with Web detailA$12,300
- GG cotton canvas baseball hatA$970
- Gucci Tag small crossbody bagA$1,940
- Technical poplin zipped shirtA$3,760
- Technical silk poplin bermudaA$2,420
- GG Marmont magnetic cord necklaceA$570
- Men's slip-on sneakerA$1,340
- Silk merino wool jacketA$7,500
- Silk merino wool pantsA$2,510
- Men's Giovanni loaferA$1,770
- Printed stretch jersey T-shirtA$1,390
- Coated Prince of Wales wool blend jacketA$6,250
- Loose fit cotton blend denim pantsA$1,640
- Men's loafer with HorsebitA$1,770
- Jackie Flap large crossbody bagA$5,250
- Seamless stretch nylon jersey tank topA$1,570
- Washed cotton denim pantsA$1,520
- Men's Cupertino loaferA$1,470
- Sold out onlineMask frame sunglassesA$870
Gucci Primavera
Introducing Demna's first fashion show for the House, Gucci Primavera brings together House heritage and contemporary design through a new design vocabulary. Men's ready-to-wear introduces body-conscious silhouettes with fluid fabrics, and statement outerwear from oversize blazers to leather coats. Explore Gucci men's bags embellsihed with the Web, presented in its signature green and red palette, as a tonal detail, or as colorful card slots in small leathergoods. GG perforation reinterprets the monogram motif with precision craftsmanship on men's bags as well, while the GG canvas is introduced in a sophisticated blue colorway. Directional shoe designs complete the collection, from elongated loafers for men, to streamlined Screener sneakers and hybrid boot silhouettes.