Gucci Primavera: See Now, Buy Now
37 Items
Gucci Primavera
Shop new men's styles and a selection from Demna's first fashion show for the House.
- Leather biker jacket with Web detailA$13,700
- Gucci Tag small belt bagA$1,940
- Rectangular frame sunglassesA$895
- Cotton denim pantsA$1,750
- Gucci Trademark crystal ringA$700
- Cut GG Marmont beltA$980
- Perforated stretch leather zip jacketA$10,900
- Gucci Trademark pendant necklaceA$750

- Men's Cupertino loaferA$1,630
- Technical silk poplin zip jacketA$4,970
- Technical silk poplin pantsA$2,980
- Mask frame sunglassesA$855
- Stirrup motif bangle braceletA$1,450
- Belt with square buckleA$1,690

- Gucci Tag small crossbody bagA$2,180
- Stretch jersey T-shirtA$950
- Men's Giovanni loaferA$1,770
- Cashmere jersey sportswear pantsA$5,550
- Stretch nylon T-shirtA$1,940
- Horsebit motif bangle braceletA$1,550
- Nylon cargo pants with wrinkle effectA$2,180
- Gucci Tag mini bagA$1,690

- Gingham wool double-breasted jacketA$6,550
- Cut GG Marmont beltA$980
- Cotton corduroy shirtA$2,780
- Printed cotton denim pantsA$1,830
- Gucci Trademark crystal ringA$750
- Gucci Trademark pendant necklaceA$800

- Stirrup motif bangle braceletA$1,550
- Oversize light silk jersey T-shirtA$1,630
- Gucci Tag small belt bagA$2,180
- Light silk jersey sportswear pantsA$2,980
- Belt with square buckleA$1,690
- Horsebit motif bangle braceletA$1,600
- Technical stretch wool pantsA$1,890
- Gucci Tag mini bagA$1,550
Gucci Primavera: See Now, Buy Now
The Gucci Primavera collection presents a contemporary vision of Gucci men’s ready-to-wear clothing, where innovative construction meets effortless tailoring. Fluid silhouettes, technical fabrics, and body-aware design create garments that combine comfort with modern attitude, redefining everyday luxury. From refined jackets to streamlined trousers, Gucci Primavera explores new approaches to men’s designer clothing that move easily between formal and casual moments. Precision craftsmanship and lightweight materials reflect the House’s ongoing commitment to product innovation and design. Accessories complete the collection with reimagined House icons, including the GG Marmont Belt. These sit alongside contemporary loafers, shirts, crossbody bags and sunglasses, all designed for modern versatility. Gucci Primavera expresses a pragmatic approach to luxury - elevated essentials created to be worn, lived in, and enjoyed.








































































































































































