
Introducing Gucci Primavera
Shop men's looks and latest styles from Demna's first fashion show for Gucci, a collection shaped by new expressions of silhouettes and textures.
Gucci Primavera
- Printed cotton jersey T-shirtNZ$2,030
- Washed cotton denim pantsNZ$2,110
- Flatpack large belt bagNZ$2,540
- Men's loafer with WebNZ$1,960
- Leather biker jacket with Web detailNZ$15,900
- Gucci Tag medium backpackNZ$3,810
- Sold out onlineCotton viscose jacket with python effectNZ$4,850
- Flatpack large belt bagNZ$2,880
- Sold out onlineMen's Cupertino loaferNZ$1,760
- Gucci Essence Classic medium duffle bagNZ$4,850
- GG Marmont magnetic cord necklaceNZ$670
- Stretch jersey T-shirtNZ$1,130
- Cotton silk shirt with embroideryNZ$3,690
- Cotton blend denim pantsNZ$1,980
- Cut GG Marmont beltNZ$1,140
- Men's Cupertino loaferNZ$1,830
- GG cotton canvas baseball hatNZ$1,130
- Gucci Tag small crossbody bagNZ$2,260
- Technical poplin zipped shirtNZ$4,520
- Technical silk poplin bermudaNZ$3,120
- GG Marmont magnetic cord necklaceNZ$735
- Men's slip-on sneakerNZ$1,610
- Silk merino wool jacketNZ$9,700
- Silk merino wool pantsNZ$3,230
- Men's Giovanni loaferNZ$2,050
- Printed stretch jersey T-shirtNZ$1,800
- Coated Prince of Wales wool blend jacketNZ$7,500
- Loose fit cotton blend denim pantsNZ$1,980
- Men's loafer with HorsebitNZ$2,050
- Jackie Flap large crossbody bagNZ$5,850
- Seamless stretch nylon jersey tank topNZ$2,030
- Washed cotton denim pantsNZ$1,960
- Men's Cupertino loaferNZ$1,760
- Mask frame sunglassesNZ$935
- Sold out onlineJackie Flap large crossbody bagNZ$6,450
- Washed cotton denim pantsNZ$1,960
Gucci Primavera
Introducing Demna's first fashion show for the House, Gucci Primavera brings together House heritage and contemporary design through a new design vocabulary. Men's ready-to-wear introduces body-conscious silhouettes with fluid fabrics, and statement outerwear from oversize blazers to leather coats. Explore Gucci men's bags embellsihed with the Web, presented in its signature green and red palette, as a tonal detail, or as colorful card slots in small leathergoods. GG perforation reinterprets the monogram motif with precision craftsmanship on men's bags as well, while the GG canvas is introduced in a sophisticated blue colorway. Directional shoe designs complete the collection, from elongated loafers for men, to streamlined Screener sneakers and hybrid boot silhouettes.












































































































































































