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Stories
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inspirations & codes
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Stories
Inspirations & Codes
Inspirations & Codes
Inspirations & Codes
Inspirations & Codes
Inspirations & Codes
Inspirations & Codes
Inspirations & Codes
Inspirations & Codes
Inspirations & Codes
Inspirations & Codes
Inspirations & Codes
Inspirations & Codes
Inspirations & Codes
Inspirations & Codes
Inspirations & Codes
Inspirations & Codes
Inspirations & Codes
Capturing the detailed artistry that brings the GG Marmont handbag to life in a special video.
In a new exhibition at Palazzo Gucci, the House invites visitors to step into its history—from its early beginnings to its signature runway looks.
Daisy Edgar-Jones is captured in the Gucci Lido collection as part of a visual story by W Magazine and the House.
In a visual journey, a new video traces the precise craftsmanship and skilled artisans behind the Gucci Softbit handbag.
Across the City of Light, the new Gucci Softbit sets the pace with model Maya Wigram.
A contemporary tribute to the House’s heritage in silk, the 90 x 90 project invites nine visionary artists to reimagine Gucci's silk scarves through five enduring themes.
Gucci Bamboo: Decoding an Icon — a new exhibition celebrating the legacy of the Gucci Bamboo 1947 bag.
A new video explores the history and enduring craftsmanship that makes the Gucci Jackie 1961 one of the House’s most cherished handbags.
A journey through craft and heritage—unveiling the refined artistry behind the Gucci Horsebit 1955 in a new video.
Watch as the journey of craftsmanship behind the Gucci Horsebit 1953 loafer unfolds in a new video.
A special video showcases the artistry behind the Gucci Bamboo 1947, an icon brought to life by the House’s artisans.
The Gucci cub3d sneaker connects with the liberating power of dance and its ability to free the spirit in the House’s new project.
The new store windows concept, Endless Narratives, intertwines objects and ideas, creating infinite stories through a mirrored library.
Unveiling the Pre-Fall 2025 collection by Creative Director Sabato De Sarno.
Capturing behind-the-scenes moments from the Gucci Gift campaign with featured friends and family.
The House celebrates the festive season with Gucci Winter Dream, an artistic installation and special art walls in the city’s renowned Design District.
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