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To create Gucci Bloom’s rich white floral fragrance, creative director Alessandro Michele selected ingredients with master perfumer Alberto Morillas to express his idea of an abundant, beautiful garden.
Inside the scent a trio of essences create a new olfactory narrative. Instead of a classical pyramid construction–top, heart and base notes–Gucci Bloom opens fully at once with noble and rare flowers. Tuberose absolute harvested from India is interlaced with Jasmine bud extract to leave a fresh white petal perfume on the skin. Rangoon Creeper, used in fragrance-making for the first time, is a vine from South India that changes from white to pink to red when it blooms and has a slightly powdery feminine floral fragrance. 
Alberto Morillas: When we started to create this fragrance together, we had this dream: an imaginary garden. 
Alessandro Michele: It’s true. The most important thing was also to really feel the green inside, the garden. Because I didn’t want to smell something that is just a perfume. 
Alberto Morillas: A beautiful garden, a type of Eden. I started with this Jasmine sambac from India, Tuberose and Musk. And Rangoon Creeper, which adds richness to Gucci Bloom. 
 
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创作总监亚力山卓·米开理(Alessandro Michele)与著名调香大师艾伯特·莫瑞拉斯(Alberto Morillas)解析全新香氛Gucci Bloom系列中蕴含的天然成分。美丽花园
 

创作总监亚力山卓·米开理(Alessandro Michele)与著名调香大师艾伯特·莫瑞拉斯(Alberto Morillas)解析全新香氛Gucci Bloom系列中蕴含的天然成分。美丽花园

一座类似于伊甸园的美丽花园。我将产自印度的茉莉花作为首选,晚香玉和麝香则增添层次感。使君子的加入,赋予香味和色调新的变幻,令Gucci Bloom的芳香更加浓郁。 Alberto Morillas 调香大师

创作总监亚力山卓·米开理(Alessandro Michele)与著名调香大师艾伯特·莫瑞拉斯(Alberto Morillas)解析全新香氛Gucci Bloom系列中蕴含的天然成分。美丽花园
 

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