Packaging
Choose the perfect unboxing experience for you
Every order is thoughtfully wrapped in our signature Rosso Ancora red packaging, ideal for gifting.
Whether you are giving it or keeping it for yourself, you can choose one of our packaging options at checkout to make it special.
Explore The Selection
Signature Box
The house's signature box is minimalist and elegant packaging, wrapped with a matching textile ribbon.
Signature box and Boutique Shopping bag
Together with the box, you can opt to receive the boutique shopping bag, perfect for gifting. Paper and cardboard used for shopping bags and handles come from responsibly managed sources.
Gucci Rosso Ancora
Gucci's history is filled with the color red, from The Savoy hotel's staff elevator where our founder Guccio Gucci worked as a porter to the lining of the first Jackie handbag.
Frequently Asked Questions
In line with our commitment, Gucci has included the following features:
In-store packaging features responsibly sourced paper and cardboard.
In order to facilitate recycling at the end of its life, our shopping bag handles are made from paper, making our shopping bag mono material.
Dust bags and suit carriers are made from recycled cotton.
For Gucci’s online products, we have also introduced specific innovations related to freight packaging:
Outer box, protection fillers and tape in paper from responsibly managed sources;
The outer box is reusable for returns;
The packaging is adaptable and designed to fit as best as possible the product it contains to optimize transport.
Each Gucci item is treated as a special gift and is carefully prepared in one of our signature packaging options of your choice.
To protect your item on its way to you or due to sizing constraints, not all items are compatible with each packaging. While we will do our best to meet your preference, we will send your order to you in the most secure option.
If the option you choose is no longer in stock or is unavailable in the correct size for your item, we will send your order in another packaging option that uses the Gucci signature box.
May we help you?
A Client Advisor is available to help you choose the best option.