
Introducing Gucci Primavera
Shop men's looks and latest styles from Demna's first fashion show for Gucci, a collection shaped by new expressions of silhouettes and textures.
Gucci Primavera
- Grainy laminated bull leather jacket฿319,000
- Coated cotton twill denim pants with Web฿52,500
- Men's Drip sneaker฿31,900
- Web Trademark large duffle bag฿101,000
- Printed cotton jersey T-shirt฿35,500
- Flatpack large belt bag฿44,000
- Men's slipper with Horsebit฿38,300
- Gucci Tag medium backpack฿66,500
- Cotton silk shirt with embroidery฿64,500
- Cotton blend denim pants฿37,100
- Men's slip-on sneaker฿30,300
- Flatpack large belt bag฿50,500
- Cotton viscose jacket with python effect฿84,500
- Washed cotton denim pants฿39,500
- Stretch jersey T-shirt฿19,700
- Men's Cupertino loafer฿33,100
- Gucci Essence Classic medium duffle bag฿84,500
- GG Marmont magnetic cord necklace฿11,700

- GG cotton canvas baseball hat฿19,700
- Men's Cupertino loafer฿34,300
- Gucci Tag small crossbody bag฿39,500
- Technical poplin zipped shirt฿84,500
- Horsebit chain bracelet฿30,300
- Men's slipper with Horsebit฿38,300
- Technical silk poplin bermuda฿54,500
- GG cotton canvas baseball hat฿19,700
- Men's slip-on sneaker฿30,300
- Silk merino wool jacket฿169,500

- Silk merino wool pants฿56,500
- Cut GG Marmont belt฿19,900
- Men's Giovanni loafer฿35,900
- Printed stretch jersey T-shirt฿31,500
- Silk crêpe de chine shirt฿56,500
- Loose fit cotton blend denim pants฿37,100
- GG Marmont magnetic cord necklace฿12,900
- Seamless stretch nylon jersey tank top฿35,500
Gucci Primavera
Introducing Demna's first fashion show for the House, Gucci Primavera brings together House heritage and contemporary design through a new design vocabulary. Men's ready-to-wear introduces body-conscious silhouettes with fluid fabrics, and statement outerwear from oversize blazers to leather coats. Explore Gucci men's bags embellsihed with the Web, presented in its signature green and red palette, as a tonal detail, or as colorful card slots in small leathergoods. GG perforation reinterprets the monogram motif with precision craftsmanship on men's bags as well, while the GG canvas is introduced in a sophisticated blue colorway. Directional shoe designs complete the collection, from elongated loafers for men, to streamlined Screener sneakers and hybrid boot silhouettes.









































































































































































