Ad Campaigns

Yara Shahidi and George MacKay star in Where Light Finds Us, the Spring Summer 2025 campaign that tells an evocative story of balance and connection.

Ad Campaigns

For Valentine’s Day, a special campaign envisioned by Creative Director Sabato De Sarno and photographed by Tina Barney presents an authentic exploration of love in its most genuine form.

Ad Campaigns

The House celebrates the Year of the Snake with Global Brand Ambassadors Xiao Zhan and Ni Ni in a campaign honoring familial bonds and cherished traditions passed down through generations.

Ad Campaigns

Pietro Castellitto wears the signature Horsebit 1953 loafer in the new campaign by Creative Director Sabato De Sarno.

Ad Campaigns

A new campaign starring Debbie Harry by Creative Director Sabato De Sarno for Gucci Blondie captured by Nan Goldin.

Ad Campaigns

Contemporary silhouettes define the new Gucci Eyewear campaign for Fall Winter 2024

Ad Campaigns

The House enters the digital tennis court in an exclusive collaboration for Season 2 of TopSpin 2K25.

Ad Campaigns

The enduring appeal of tennis and House heritage come alive in this special collection.

Ad Campaigns

Global Brand Ambassador Hanni stars in the latest House campaign for the Horsebit 1955 bag and Horsebit 1953 loafer.

Ad Campaigns

Global Brand Ambassador Jannik Sinner embodies the House’s heritage ties to the world of tennis in a new campaign.

Ad Campaigns

Global Brand Ambassador Xiao Zhan for a new campaign highlighting the Horsebit 1955 bag and Gucci Re-Web sneaker.

Ad Campaigns

The new Gucci Lido campaign and collection are an ode to the quintessential Italian getaway.

Ad Campaigns

Kingsley Ben-Adir wears the original Horsebit loafer, a Gucci icon since 1953.

Ad Campaigns

Alia Bhatt, Ni Ni, and Vittoria Ceretti star in the new Gucci Eyewear campaign by Sabato De Sarno.

Ad Campaigns

Sabato De Sarno presents his first collection and the new faces of the House in the Gucci Ancora campaign for Spring Summer 2024.

Ad Campaigns

Chang Chen and Global Brand Ambassador Ni Ni for Gucci Valigeria.

Ad Campaigns

Moments of joy, family, and community in the new Gucci Gift campaign envisioned by Creative Director Sabato De Sarno.

Ad Campaigns

Billie Eilish presents the new Horsebit 1955, now the first Gucci bag ever to be crafted in Demetra.

Ad Campaigns

Paul Mescal and Global Brand Ambassador Xiao Zhan mark 70 years of the iconic Horsebit 1953 loafer.

Ad Campaigns

Bad Bunny & Kendall Jenner in the latest Gucci Valigeria campaign by Creative Director Sabato De Sarno.