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The Gucci bee—an archival code introduced by the House in the 1970s.
The past and present collide in the pairing of the bee and star motif in a metallic gold print.
ready to wear
The Gucci crest acts as a symbol of membership with recognizable codes.
A stripe inspired by retro jogging pants.
A retro design treated for a vintage, distressed effect.
Tailored separates with subtle codes are paired with leisure wear for Cruise 2018.
An unconventional blend of tailoring and athletic wear influences the Cruise 2018 collection.
Eighties influences run throughout the Cruise collection, found in ready-to-wear and accessories.
Marquise-shaped crystals sparkle against chevron velvet.
Glittering additions to the GG Marmont collection contrast an archival play on the Running G.
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