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Throughout the year, Gucci artisans tour the world, stopping off at select stores to take their place at custom-built Gucci workshops where they assemble and finish some of the House’s most iconic handbags including the Bamboo, New Jackie, New Pelham and G Wave.
This initiative offers a unique insight into Gucci’s time honored traditions as clients can witness first hand the superb craftsmanship involved in producing every item in Gucci’s leather goods collection: artisans hand-stitch handles, assemble bamboo handles, prepare leather strips for woven stitching and hand emboss customer’s initials during the events.
To celebrate the tour, in-store events for specially invited clients include mood boards and sketches providing fascinating insights into the development of Gucci’s leather products as they evolve from the drawing board to a finished product. Exclusive archive video footage also showcases Gucci's artisans at work over the years - highlighting skills handed down through family generations.



