Gucci Museo donation project

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GUCCI STRENGTHENS ITS TIES TO THE CITY OF FLORENCE AND THE ARTS

Gucci and the City of Florence are pleased to announce that ten sixteenth-century tapestries have now been refurbished using proceeds from the Gucci Museo and will be exhibited in the Sala dei Duecento (the Hall of the Two Hundreds) in the Palazzo Vecchio, a Florentine landmark and a symbol of the city.

This project underscores Gucci’s ties to the city and its dedication to the arts over the years. Today, officeholders and city representatives Mayor Dario Nardella, Superintendent Cristina Acidini, Director of the Opificio Pietre Dure Marco Ciatti and Executive Vice President and Chief Corporate Operations Officer of Gucci Micaela le Divelec Lemmi presented the results in the Sala dei Duecento.
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Micaela le Divelec Lemmi, Executive Vice President and Chief Corporate Operations Officer of Gucci, said, “Gucci’s history is closely linked to the history of Florence, due to the extraordinary resources—in terms of nature, craftsmanship and culture—that this city and its people have to offer. For close to 100 years Gucci has stood out as a leading brand that has made authentic Italian craftsmanship an international phenomenon. We are proud to help preserve and highlight the extraordinary artistic and cultural legacy that our city offers its residents and enthusiasts from all over the world.”

Funds for this project—approximately 340,000 euros—were proceeds from the Gucci Museo, a successful outcome of the plan to funnel 50% of the earnings from ticket sales into a fund dedicated to safeguarding and restoring the city’s most important works.
The tapestries will be exhibited on a quarterly rotating basis in order to safeguard the quality of the restoration. Palazzo Vecchio museum-goers will have the opportunity to visit the tapestry exhibition in the renovated Sala dei Duecento (seat of the Florence City Council).

Refurbishing the ten sixteenth-century tapestries underscores the close ties that for nearly 100 years have linked Gucci to Florence and its major institutions and reflects the fashion house’s intention to invest in safeguarding, restoring and supporting its area of origin and its supply chain. The company’s strong focus on sustainable and socially responsible development distinguishes the brand in its field.

The Opificio delle Pietre Dure restored the tapestries at its tapestry conservation laboratory in the Palazzo Vecchio.

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