WWD Celebrates Gucci’s 90th Anniversary

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WWD Celebrates Gucci’s 90th Anniversary With its First Ever App

The bible of the fashion industry has gone digital. In celebration of Gucci’s 90th Anniversary, Women’s Wear Daily for the first time ever has taken its signature Milestone section and transformed it into a richly visual App, which documents Gucci’s evolution from a smallleather goods shop into a global luxury brand.

The free download, available at the Apple App store, traces the history of the brand from Guccio Gucci’s humble beginnings in 1920’s Florence to the modern, dynamic luxury house Gucci is today.
In addition to exclusive stories, you can watch specially produced videos, including interviews with Gucci creative director Frida Giannini and Gucci CEO Patrizio di Marco. Swipe through colorful slideshows of Gucci fashion from over the decades, see how celebritiesthen and now wore Gucci and get a sneak peek at Gucci’s latest collaboration: 500 by Gucci, a Gucci-designed Fiat 500 car that marries the best of Italian quality and aesthetics.

Experience the ever-changing, but timeless world of Gucci in the palm of your hands. Download now.

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