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In 1981 Gucci staged its first ever runway show in Florence.
In 1982, Gucci became a public limited company, and leadership passed to Rodolfo's son, Maurizio Gucci, who held 50 percent of the company’s shares. In 1987, Investcorp, a Bahrain-based investment company, began buying into Gucci, eventually competing the purchase all of the company’s shares in the early Nineties.

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