Gucci began its partnership with UNICEF through support of UNICEF’s life-saving treatment, care and prevention programs for orphans and vulnerable children in Malawi and Mozambique, where nearly 1 million children have been orphaned by the HIV/AIDS pandemic. Over time, the partnership – the most extensive philanthropic partnership in Gucci’s history – has evolved to focus on support for education programs through UNICEF’s ‘Schools for Africa’ initiative, which aims to increase access to quality basic education for millions of children in Africa, with a special emphasis on helping the most disadvantaged – girls, orphans, children living in extreme poverty and other vulnerable children. ‘Schools for Africa’ is a UNICEF initiative founded in 2004 in partnership with the Nelson Mandela Foundation and the Peter Kramer Stiftung.
UNICEF/ HQ06-2267/Giacomo Pirozzi
NEW IN 2012:
GUCCI SUPPORTS UNICEF’S SCHOOLS FOR ASIA INITIATIVE
In its seventh year of partnership with UNICEF, expanding the company’s ongoing support for UNICEF’s “Schools for Africa” initiative, Gucci is proud to be the first corporate partner to support the new UNICEF “Schools for Asia” initiative, an educational initiative launched in 2012 to provide access to quality basic education for disadvantaged children across Asia and the Pacific. Gucci will make an inaugural donation of 350,000 USD in the name of the Gucci children’s collection to support UNICEF education programs in the provinces of Yunnan and Chongqing in China.
GUCCI INTRODUCES THE GG FLAG COLLECTION TO BENEFIT UNICEF
Gucci is pleased to introduce the GG Flag Collection to benefit UNICEF, an exclusive line of t-shirts and accessories, designed by Creative Director Frida Giannini. 25 percent of the retail price of each item in the GG Flag Collection that is sold will be donated to provide further support to UNICEF’s “Schools for Africa” and “Schools for Asia” education initiatives.
FIELD VISIT TO VISIT UNICEF PROGRAMS IN MALAWI: 2009
In November 2009, Gucci Creative Director Frida Giannini traveled with UNICEF to Malawi to see first-hand how Gucci's support to UNICEF is making a difference in the lives of thousands of children in Sub-Saharan Africa. Giannini visited schools, a care center for orphans, and a hospital and reaffirmed Gucci's on-going commitment to aiding these essential UNICEF programs.