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Social. Young. Network. Community.
Inspired by the creative possibilities enabled by online platforms and their window into fresh talent, Gucci Timepieces & Jewelry has released GUCCI SYNC, a unisex timepiece. GUCCI SYNC will also establish a new creative- and music-focused digital platform for the brand on Myspace, a place where people connect, discover and share; the online community will feature a multimedia mix of dynamic artists and photographs showcasing the GUCCI SYNC.
The new watch, aimed at a connected, young music-loving audience, comes in two sizes, XXL (46mm) or large (36mm). With its sun-brushed dial, stainless steel and transparent nylon case and stadium-shaped steel bezel, GUCCI SYNC resonates with the streamlined aesthetics of a digital, millennial generation. Breaking away from brick & mortar sales platforms, GUCCI SYNC will only be sold through online channels.
GUCCI SYNC comes in four primary shades of white, red, black and blue. Each colored dial displays Gucci’s iconic interlocking ‘GG’ symbol. The Gucci logo is etched around the stainless steel case at 9 o’clock and also appears on the dial at
12 o’clock. The timepiece features a variation of the iconic Gucci Web stripe motif, in green-red-green or blue-red-blue, integrated into the rubber strap and as a color accent on the crown. Sun-brushed dials, in matching red, black, silver tone or blue are complemented by a red seconds hand for a final flash of color.