Green Carpet Challenge

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Gucci and the Green Carpet Challenge are pleased to introduce a new line of signature handbags designed by Creative Director Frida Giannini. By introducing the world’s first bags certified as zero deforestation from Amazon leather, the Florentine House furthers its commitment towards ecological consciousness. The three exclusive designs of the Gucci for the Green Carpet Challenge Handbag Collection convey Gucci’s mission to interpret the modern desire for sustainable products in a responsible way.

Coinciding with the launch, Gucci will donate 50.000 euro to the National Wildlife Federation, funding work to promote deforestation-free Brazilian leather.
Comprising the hobo, top-handle tote with detachable shoulder strap and the iconic New Jackie bag, the versatile and functional accessories all feature hand-selected and natural calfskin originating in Brazil, with craftsmanship respecting important environmental issues such as traceability and anti-deforestation. Gucci’s attention to detail includes lining in organic cotton on each style. The first steps of the production chain follow the requirements of internationally recognized standards, embracing processes that avoid the cutting-down of trees in the Amazon Forest.
Every model mirrors a unique blend of relaxed elegance and modern innovation, characterized by the daubed semi-matte and uneven grain appearance, the extreme softness and the slightly wax feel of eco-certified leather.
Each piece features a special label embossed with the “Gucci for Green Carpet Challenge” script and will be accompanied by the Gucci GCC passport, which documents the origin and traceability of the handbag.
Alongside the plush surface in a warm red-wine color, the bags boast embellishments such as exquisite hand-stitching and woven detailing for a three-dimensional effect on the exterior, paired with antique gold hardware and bamboo tassels.
This project symbolizes an important challenge and commitment for Gucci, maintaining the balance between the timeless values of style and superb quality and the growing understanding of the need to protect life-sustaining resources.

The line will be available at select Gucci flagships stores worldwide and on in the US and Europe from February 2013.

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sale purchase policy
no exchanges or refunds are available on sale items.

please select your items carefully, as no exchanges or refunds will be accepted on sale items.

exchanges or refunds will only be processed if the item is deemed faulty, defective or otherwise wrongly described. any faulty item claim must be made within a reasonable time of receiving the goods and is not subject to the 14 (fourteen) working day return timeframe. at gucci, we endeavour to ensure that our pricing is accurate and current. our prices are detailed within the individual product listings and we reserve the right to amend our prices at any time.

please be advised that during sale periods, orders can take up to 3 business days to process and ship from the day the order is placed. gucci reserves the right to contact the customer via phone or email to verify order details prior to processing. if gucci is not able to contact the customer successfully, this can cause further delays with order processing.

free express shipping:
we're pleased to offer complimentary shipping and gift wrapping on every purchase.

free shipping will be offered online to destinations within australia. this offer will only be applicable to purchases made on the website
Free express shipping on all orders

free shipping:
we're pleased to offer complimentary shipping and gift wrapping on every purchase.
free shipping will be offered online to destinations within australia. this offer will only be applicable to purchases made on the website. for estimated delivery times, please refer to the assistance section

complimentary gift wrapping:
your order will come with complimentary gift wrap in a signature gucci gift box, elegantly tied with a gucci ribbon. a personalised gift message can be added to gift orders when completing the online checkout at

free returns:
free return shipping will be offered for all full-priced online orders only at gucci does not accept returns and exchanges on sale merchandise

for our complete return policy, please refer to the assistance section